3377 Forsyth Road Winter Park, Florida 32792
Phone: 407-677-9292 1-800-643-6225 Fax:
407-677-9519 E-mail: gis1info@bhimarketing.com
Bamberg-Handley,
Inc. provides scientific precision marketing services and a complete array of
geographic and demographic data products to support that effort. Careful
application of the firm's concise recommendations usually results in an increase
in revenue of 20 to 40 percent without expanding marketing costs or efforts.
Bamberg-Handley uses dozens of public and private data sources to prepare its estimates and
projections. Among others, the Bureau of the Census, the Bureau of Economic
Analysis, the Department of Labor, the National Board of Realtors, trade associations,
contribute information. Serious mathematics such as trend analysis,
vectors, clusters, and probability are applied to many of its projects.
Clients apply the data to acquisition of highly targeted direct mail lists and
the efficient purchase of mass media schedules directed to probable future
customers. Others effectively apply information to site selection,
promotional partner selection, product expansion and deletion, and financial
projections.


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